Top Travel Influencers to Follow in 2024 and How to Find Them

Travel influencers have become key players in the tourism and lifestyle industries, showcasing destinations, experiences, and brands to their engaged audiences. Their visually captivating content and authentic storytelling make them powerful partners for brands looking to inspire and connect with potential travelers. Here’s how you can find the top travel influencers to elevate your brand in 2024.


Why Collaborate with Travel Influencers?

Travel influencers offer a unique blend of authenticity, expertise, and creativity. Their followers trust their recommendations for destinations, accommodations, and experiences, which can significantly boost your brand's credibility and reach. Collaborating with these influencers allows brands to showcase their offerings in an engaging and relatable way, often leading to higher engagement and conversions.


Where to Find Travel Influencers

Social Media Platforms: Instagram, TikTok, and YouTube are hotspots for travel influencers. Use niche hashtags like #TravelBlogger or #Wanderlust, location tags, and content themes (e.g., luxury travel, adventure travel) to discover influencers who match your brand’s target audience.

Influencer Marketplaces: Platforms such as Tribe, Aspire, and Influence.co offer directories of travel influencers, allowing you to filter by location, engagement rate, follower count, and niche. These platforms make it easy to find and reach out to influencers who align with your brand’s needs.

Travel Blogs and Websites: Many travel influencers maintain personal blogs or contribute to travel websites. Explore these blogs to find influencers who produce high-quality content that aligns with your brand. Engaging with them through comments or direct outreach can open the door to collaboration.

Influencer Search Tools: Utilize tools like EezyCollab to streamline your search for travel influencers. EezyCollab helps you discover influencers across platforms like Instagram, YouTube, and TikTok, offering filters for niche, engagement, and location, and provides a suite of tools to manage your influencer campaigns effectively.


Tips for Working with Travel Influencers

  • Align on Values: Choose influencers whose travel style and audience align with your brand’s values and target market.
  • Be Clear with Expectations: Set clear guidelines for deliverables, such as the type of content, posting schedule, and key messages.
  • Focus on Storytelling: Encourage influencers to create compelling narratives around your brand to foster deeper connections with their audience.

Top Travel Influencers to Follow in 2024

  1. Here’s a list of top travel influencers to follow in 2024:

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JORDAN HETRICK

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The Film Alliance

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Best360

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108KUnited Kingdom

Engagement Rate7.2%

Overall Score98

Estimated Price$576

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James Popsys

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279KUnited Kingdom

Engagement Rate10.4%

Overall Score98

Estimated Price$1832

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Morten Hilmer

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523KDenmark

Engagement Rate6.1%

Overall Score98

Estimated Price$3660

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The Loam Ranger

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420K

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Overall Score98

Estimated Price$2170

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Simon Horrocks

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153KUnited Kingdom

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Overall Score98

Estimated Price$1286

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Patrick Rambles

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Estimated Price$1243

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Joshua Bardwell

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342KUnited States

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Overall Score98

Estimated Price$807

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VR Girls 360

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Overall Score97

Estimated Price$400

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Jared Polin

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1.4MUnited States

Overall Score97

Estimated Price$1455

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57.8K
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112K
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Young360

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72.4KHong Kong

Engagement Rate4.9%

Overall Score97

Estimated Price$305

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12.6K
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Technolobe

Hey, welcome to technolobe. My name is Harsh Punjabi and I love making videos about the latest tech out there. Been doing this since 6+ years and cannot thank you guys enough for all the support. If y

184KIndia

Engagement Rate5.7%

Overall Score97

Estimated Price$740

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Scotty Cranmer

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1.7MUnited States

Engagement Rate8.5%

Overall Score97

Estimated Price$866

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Mark Denney

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290KUnited States

Engagement Rate10.9%

Overall Score97

Estimated Price$1040

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15.3K
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26K
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Trent Palmer

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485KUnited States

Engagement Rate5.9%

Overall Score97

Estimated Price$2024

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Chris Hau

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620KCanada

Engagement Rate2.3%

Overall Score97

Estimated Price$1366

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