Must-Follow B2B Influencers in 2024

B2B influencers play a vital role in shaping business decisions by sharing expert insights, industry trends, and strategic advice. This guide highlights the top B2B influencers to follow in 2024, showcasing their ability to drive growth, build networks, and influence key decision-makers in the business world.

Why B2B Influencers Matter

B2B influencers are experts who have built trust and authority within their industries. They share valuable content, from white papers and case studies to webinars and thought leadership articles. By doing so, they help businesses navigate challenges, discover new tools, and make informed decisions, making them essential partners for brands seeking credibility and engagement.

How B2B Influencers Drive Business Growth

B2B influencers help brands connect with decision-makers, generate qualified leads, and establish authority in their markets. By collaborating with B2B influencers, brands can leverage their expertise and reach to amplify their message, promote new products or services, and build strong relationships within their target industry.

How to Choose the Right B2B Influencer for Your Brand

When selecting a B2B influencer, consider their domain expertise, audience demographics, and engagement rates. Look for influencers who align with your brand’s values and whose insights are respected by your target audience. The right influencer can help establish your brand as a thought leader and build trust with potential clients.

Conclusion:
B2B influencers are essential for businesses looking to build authority and drive growth in competitive markets. Partnering with the right influencers can enhance your brand’s credibility and expand your network. Here's a list of the top B2B influencers to follow in 2024:

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Lead Gen Jay

I teach entrepreneurs cold email marketing and B2B lead generation. If you want to learn how to build automated lead gen machines powered by AI cold outreach, you've come to the right place! Cold Em

35.3KUnited States

Overall Score98

Estimated Price$297

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SaaS Master

Find amazing SaaS and WordPress videos. Our video content includes overview, review, tutorial, and deal videos. We also have a wide range of topics such as business growth, digital marketing, producti

25.4KUnited States

Overall Score97

Estimated Price$444

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Kerrie Fitzgerald

Start or Scale your E-COMMERCE Store or Subscription Box Business. I help subscription box and e-commerce businesses how to generate more sales, increase customer acquisition and skyrocket their traf

3.7KUnited States

Overall Score95

Estimated Price$135

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Peyton Fox | Email Marketing Expert

Your email marketing BFF. I've been working one-on-one with brands for years to develop their customer journeys through effective email marketing! You'll find tons of helpful tutorials on programs, ad

2.4KUnited States

Overall Score95

Estimated Price$169

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Boyuan Zhao

I'm a self proclaimed email marketing expert when it comes to e-commerce stores. I run a small team of freelancers and together we inject a predictable stream of revenue into our client's e-commerce b

16.9KUnited Kingdom

Overall Score95

Estimated Price$153

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Kendrick Shope

Kendrick Shope is the creator of the number one sales process for business owners, Authentic Selling. She's bringing all of her practical, tactical, PROVEN sales tips from her years in corporate sales

900United States

Overall Score95

Estimated Price$134

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Curious Themes- Shopify Experts

Shopify is our favorite eCommerce platform and the best way to quickly get your eCommerce store up and running so that you can start selling online. We are proud to be listed as Shopify Experts for ov

49.9KUnited States

Engagement Rate4.2%

Overall Score95

Estimated Price$194

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Fisayo Patrick

Hi, I'm Fisayo Patrick. I help corporate professionals who can't wait to bolt from their 9-5 jobs create a digital business empire. If you currently work in a 9-5 and you've been dreaming of startin

400Nigeria

Engagement Rate5.8%

Overall Score95

Estimated Price$133

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Dr. Lisa M. Thompson

Hi I'm Dr. Lisa Thompson and welcome to My YouTube Channel! I'm so passionate about helping home business owners much like yourself because I know the pain and struggle of getting leads for my busine

2.8KUnited States

Engagement Rate7%

Overall Score95

Estimated Price$146

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Er Piyush Nagar

Hello, YouTube Friends! Welcome to our channel! We are thankful to you that you stopped by here! The motive behind this channel is to share the latest technological updates and their application for

700India

Engagement Rate4.3%

Overall Score94

Estimated Price$136

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Megan Gersch

Helping creative businesses make more sales with unique web design, branding identity, and marketing strategy

1.3KUnited States

Overall Score94

Estimated Price$133

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Ashlee Tate

Hi I'm Ashlee! Welcome to my channel! I'm a brand strategist and nonprofit founder sharing the social side of business who coaches creatives, change-makers and small business owners on how to build

22.7KUnited States

Overall Score94

Estimated Price$185

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Creatoregg

Hey everyone, my name is Robbin and I'm the host of the Creatoregg YouTube channel. We help you find & use the best marketing software.

1.9KUnited States

Overall Score94

Estimated Price$223

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Business Software

AI Tools, Business Ideas, and Tips. Also ChatGPT Tips, Prompts and tutorials. AI tools and Chatgpt prompts that you wish you knew earlier to help you grow your business or just improve your life.

1.4KUnited States

Overall Score94

Estimated Price$134

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Leigh Brown

Leave your comments, smash the like button, and subscribe for future updates that will propel your real estate success! IGNITE YOUR REAL ESTATE SUCCESS! Unlock invaluable insights, strategies, and

18.6KUnited States

Overall Score94

Estimated Price$142

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Wealth With Riley

Wealth With Riley is here to provide you with easy to follow tutorials and reviews on financial tools and software For business inquiries:

28.7K

Engagement Rate0.7%

Overall Score94

Estimated Price$135

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Stacy Flick

Hi Guy's this is Stacy Flick from http://stacyflick.com/ and on this channel you can expect to find video's about local lead generation, internet marketing, how to rank in Google, monetizing your traf

600United Kingdom

Engagement Rate6.4%

Overall Score94

Estimated Price$136

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Niks Jansons . Stay Sharp

Working with European founders to turn their businesses into self-growing companies with the M&S Operating SystemTM Stay Sharp!

1.8K

Overall Score94

Estimated Price$138

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Arek Dvornechuck

My name is Arek Dvornechuck and I’m a branding expert based in New York. Subscribe for tips on branding, strategy and design. https://www.ebaqdesign.com/blog

15.6KUnited States

Overall Score94

Estimated Price$140

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Tutorials by Manizha & Ryan

Welcome to our channel! We’re Manizha & Ryan and each week we share videos with actionable tips, knowledge and skills. On this channel, you can find easy-to-follow tutorials about project management s

47KNetherlands

Overall Score94

Estimated Price$134

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